Dr. Mohammed bin Yahya Al-Mufarreh stated that the agreement to launch the first phase of the development and programming of an electronic entertainment platform called (Tarfihi platform) has been signed with Master Vision, which specialized in solutions and information technology.

Regarding the idea of the platform, Dr. Mohammed Mufarreh said that the On- demand entertainment system on led by Happiness Colors for leisure investments and introduces it to the world. It has created and developed a solution and a strategic project that in turn will make a major positive change in human daily life at the level of individuals and institutions.

This is illustrated by the following:

When the project of (booking.com) has been launched, it became much more easy to book in hotels at any time and all information became available to you with a view to choose what you want according to the price, place and level you desire; as if it is the first generation of On- demand Services.

When Amazon.com and similar projects like (Souq.com) have been launched, it became easier to shop at any time as well as to choose what you want to buy at a clear price, evaluation and safe payment system to get what you desired at a specific time. It also provided utilities with the opportunity for offering and selling; as if it is the second generation of On- demand Services.

When the application of Ober, Karim and others like them have been launched, they changed the rules of the market and created a new reality in which you find a car to give you a lift easily; wherever you are, at any time, and in a fair and suitable cost. You avoid negotiating on the price as well as you become sure of the quality of service provided or otherwise. In addition to the fact that you will find a chance for self- employment and increase your income as an individual according to specific requirements at any time; as if it is the third generation of On-demand Services.

In our project, we launch the fourth generation of On- demand Services in the entertainment sector.

(Tarfihi.com) creates a new reality in which you can find your entertainment at any time you desire, wherever you are and at a suitable rental cost, as you do not have to buy, in addition to evaluating the product and having a quality assurance. You will find the person who teaches you or shares your fun as well.

The project of (Tarfihi.com) provides every person and institution - without any complicated requirements - with the possibility of self-employment, increase their happiness and their relationships, community participation, financial income and participate in the recreational investment session at the time and place that suits them.

(Tarfihi.com) creates a new horizon in which the members of the community are the investor, supplier, customer and service provider.

(Tarfihi.com) leads the world towards the future; where knowledge is interactive, happiness is shared and income is high for individuals, institutions and governments. A world in which the real manufacturer is those who have talents and competencies.